Tag Archives: distribution

Understanding B2B Distribution Strategy In The Travel Industry News

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The travel industry operates through a complex and fascinating network of distribution channels that ensure products and services efficiently reach end consumers. In the B2B sector, these channels play a crucial role in optimizing operations and maximizing business opportunities. Let’s explore the main groups: Wholesalers, Bedbanks, and DMCs/Receptives Wholesalers: Purchase large volumes of travel products […]

Maximising hotel revenue through effective sales channel distribution

Maximising hotel revenue through effective sales channel distribution

Collaborating with channels that align with a hotel’s target guest profile ensures a more tailored approach. Niche channels can be particularly effective in this regard, leveraging lifestyle choices and brand affinities to attract specific guest segments. For instance, a boutique hotel catering to four-legged travellers might find value in partnering with dog-friendly travel platforms such […]

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